Create, manage, and optimize your advertising campaigns across multiple platforms with TotalApp's Ad Manager.
What is Ad Manager?
🌐 Multi-Platform Campaigns
Create and manage ads across Facebook, Instagram, Google, LinkedIn, and more from one place
🤖 AI Ad Copy Generator
Generate high-converting ad headlines, descriptions, and CTAs automatically with AI
📊 Performance Dashboard
Real-time campaign metrics: impressions, clicks, CTR, CPC, and ROAS in one view
🎯 Audience Targeting
Precision targeting by demographics, interests, location, and custom audiences
Screen previews
A quick look at the screens. Use the toggle in the corner of each preview to switch between the dark and light themes.
app.totalapp.app/marketing/ad-manager
Campaign Dashboard
+ New Campaign
Total Spend
$12.4k
↑ 18%
Impressions
2.1M
↑ 24%
Avg. ROAS
3.8×
↑ 0.4
Conversions
847
↑ 31%
Summer Sale — Google Search
Google Ads · Search
$4,210
Active
Brand Awareness — Meta
Meta · Facebook + Instagram
$3,840
Active
B2B Lead Gen — LinkedIn
LinkedIn · Sponsored
$2,650
Review
Product Launch — TikTok
TikTok · In-Feed Video
$1,380
Learning
Retargeting — Display Network
Google Ads · Display
$1,920
Active
Webinar Signups — X Ads
X · Promoted Posts
$960
Learning
Campaign Dashboard
+ New Campaign
Total Spend
$12.4k
↑ 18%
Impressions
2.1M
↑ 24%
Avg. ROAS
3.8×
↑ 0.4
Conversions
847
↑ 31%
Summer Sale — Google Search
Google Ads · Search
$4,210
Active
Brand Awareness — Meta
Meta · Facebook + Instagram
$3,840
Active
B2B Lead Gen — LinkedIn
LinkedIn · Sponsored
$2,650
Review
Product Launch — TikTok
TikTok · In-Feed Video
$1,380
Learning
Retargeting — Display Network
Google Ads · Display
$1,920
Active
Webinar Signups — X Ads
X · Promoted Posts
$960
Learning
All campaigns
app.totalapp.app/marketing/ad-manager/audiences
Audience Builder
Demographics & Interests
25–34
35–44
18–24
45–54
Technology
SaaS
Finance
Entrepreneurship
Travel
B2B Decision Maker
Age 25–34
78%
Age 35–44
55%
Mobile
64%
Estimated Reach
4.2M
Matched users
🇺🇸 United States
68%
🇬🇧 United Kingdom
18%
🇩🇪 Germany
10%
🌍 Other
4%
Audience Builder
Demographics & Interests
25–34
35–44
18–24
45–54
Technology
SaaS
Finance
Entrepreneurship
Travel
B2B Decision Maker
Age 25–34
78%
Age 35–44
55%
Mobile
64%
Estimated Reach
4.2M
Matched users
🇺🇸 United States
68%
🇬🇧 United Kingdom
18%
🇩🇪 Germany
10%
🌍 Other
4%
Audience builder
app.totalapp.app/marketing/ad-manager/creatives
Ad Creative Studio
Feed Square
1080 × 1080
Story / Reel
1080 × 1920
Landscape
1200 × 628
Leaderboard
728 × 90
Display Rect
300 × 250
Preview — Variant A
🛍️
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A
B
C
D
Ad Creative Studio
Feed Square
1080 × 1080
Story / Reel
1080 × 1920
Landscape
1200 × 628
Leaderboard
728 × 90
Display Rect
300 × 250
Preview — Variant A
🛍️
Summer deals up to 50% off
Shop now and save big on our most popular collections. Free shipping on orders over $50.
Shop Now →
A
B
C
D
Creatives
app.totalapp.app/marketing/ad-manager/budget
Budget & Bidding
🔍
Summer Sale — Google Search
Target ROAS · Smart Bidding
$4,210 spent
72% of $5,800
$1.24
Avg. CPC
On track
👥
Brand Awareness — Meta
Max Reach · CPM Bidding
$3,840 spent
85% of $4,500
$8.70
Avg. CPM
Near cap
💼
B2B Lead Gen — LinkedIn
Target CPA · $42 goal
$2,650 spent
40% of $6,500
$38.50
Avg. CPA
Below goal
🎯
Retargeting — Display
Max Conversions · Auto Bidding
$1,920 spent
64% of $3,000
$1.85
Avg. CPC
On pace
Budget & Bidding
🔍
Summer Sale — Google Search
Target ROAS · Smart Bidding
$4,210 spent
72% of $5,800
$1.24
Avg. CPC
On track
👥
Brand Awareness — Meta
Max Reach · CPM Bidding
$3,840 spent
85% of $4,500
$8.70
Avg. CPM
Near cap
💼
B2B Lead Gen — LinkedIn
Target CPA · $42 goal
$2,650 spent
40% of $6,500
$38.50
Avg. CPA
Below goal
🎯
Retargeting — Display
Max Conversions · Auto Bidding
$1,920 spent
64% of $3,000
$1.85
Avg. CPC
On pace
Budget allocation
app.totalapp.app/marketing/ad-manager/analytics
Performance Analytics
Impressions
2.1M
↑ 24%
Click-Through
4.8%
↑ 1.2pp
Conv. Rate
3.1%
↑ 0.4pp
Clicks & Conversions — Last 7 Days
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Clicks
Conversions
Performance Analytics
Impressions
2.1M
↑ 24%
Click-Through
4.8%
↑ 1.2pp
Conv. Rate
3.1%
↑ 0.4pp
Clicks & Conversions — Last 7 Days
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Clicks
Conversions
Analytics
app.totalapp.app/marketing/ad-manager
📢 Ad Manager8 active campaigns · Jun 2026
1.24M
Impressions
38.7k
Clicks
3.12%
Avg CTR
$0.87
Avg CPC
CampaignImpressionsClicksCTRStatus
Summer Sale — Google Search
412,800
14,200
3.44%
Active
Retargeting — Meta Carousel
287,400
9,630
3.35%
Active
Brand Awareness — LinkedIn
194,200
3,840
1.98%
Paused
Flash Deal — Meta Stories
351,500
11,030
3.14%
Active
Newsletter Promo — Google Display
98,600
1,120
1.14%
Paused
Product Demo — LinkedIn
176,900
4,210
2.38%
Active
📢 Ad Manager8 active campaigns · Jun 2026
1.24M
Impressions
38.7k
Clicks
3.12%
Avg CTR
$0.87
Avg CPC
CampaignImpressionsClicksCTRStatus
Summer Sale — Google Search
412,800
14,200
3.44%
Active
Retargeting — Meta Carousel
287,400
9,630
3.35%
Active
Brand Awareness — LinkedIn
194,200
3,840
1.98%
Paused
Flash Deal — Meta Stories
351,500
11,030
3.14%
Active
Newsletter Promo — Google Display
98,600
1,120
1.14%
Paused
Product Demo — LinkedIn
176,900
4,210
2.38%
Active
Ad Manager campaigns
Quick Start
Go to Ads & Social Media → Ad Manager
Connect your ad accounts (Google Ads, Meta Business, LinkedIn Campaign Manager)
Click New Campaign and select the platform
Choose your campaign objective (awareness, traffic, leads, conversions)
Define your audience and daily budget
Add creatives (images, videos, copy) and launch
Supported Platforms
Platform
Campaign Types
Best For
Google Ads
Search, Display, YouTube, Shopping
High-intent buyers
Meta (Facebook & Instagram)
Feed, Stories, Reels, Carousel
Brand awareness & retargeting
LinkedIn Ads
Sponsored Content, Message Ads, Lead Gen
B2B and professional audience
TikTok Ads
In-Feed, TopView, Branded Effects
Gen Z and short-form video
Pinterest Ads
Promoted Pins, Shopping Ads
Visual products and e-commerce
Key Features
Unified campaign dashboard across all platforms
Budget tracking, spend alerts, and auto-pause rules
Audience segmentation and lookalike audience builder
A/B testing across ad variations and audiences
AI-powered ad copy and headline generator
Automated bid optimization for target CPA or ROAS
UTM parameter builder and conversion tracking
Scheduled reports emailed to your team
Campaign Setup
1. Campaign Objective
Select what you want to achieve: Brand Awareness, Website Traffic, Lead Generation, App Installs, or Conversions. The objective determines which bidding strategies and ad formats are available.
2. Audience Definition
Build your target audience by layering demographics (age, gender, location), interest categories, behavioral signals, and custom audiences from your CRM contacts or website visitors.
3. Budget & Schedule
Set a daily or lifetime budget. Choose campaign start and end dates. Use automatic bidding or set manual CPC/CPM bids. TotalApp shows estimated reach and impressions before you launch.
4. Ad Creatives
Upload images and videos, write your headline and description, add a CTA button, and preview how the ad will appear on each placement before going live.
Performance Dashboard
The Ad Manager dashboard shows all your live campaigns in a single table with key metrics side by side. Click any campaign to drill into ad set and ad-level data.
Metric
What It Measures
Impressions
Total times your ad was shown
Clicks
Number of clicks on your ad
CTR
Click-through rate (clicks ÷ impressions)
CPC
Average cost per click
CPM
Cost per 1,000 impressions
Conversions
Completed desired actions (purchases, sign-ups)
ROAS
Return on ad spend (revenue ÷ ad cost)
Frequently Asked Questions
Can I manage campaigns from multiple ad accounts?
Yes. Connect unlimited ad accounts from different platforms. Each account's campaigns appear in a unified dashboard with combined and per-platform reporting.
Does Ad Manager support retargeting campaigns?
Yes. Upload your customer list or install the TotalApp pixel on your website to create retargeting audiences. Lookalike audiences are also supported on Meta and TikTok.
How does the AI ad copy generator work?
Enter your product name, key benefit, and target audience. The AI generates multiple headline and description variations optimized for each platform's character limits. You can regenerate or edit before using.
